How many times have you heard a fat loss expert say, “You have to find your powerful why” when setting your fat loss goals? This is a great question and great advice to follow through with if you want to keep your motivation high and follow through with achieving the body and health that you deserve. But, is finding your powerful reason why you MUST achieve your fat loss goal enough to help you push through the challenges and temptations that you face along the way?

I don’t think it is. A part of why I don’t think it’s enough is because you simply do not take it seriously. Like goal setting, you give it a half-assed effort. You don’t invest enough emotion into it.

The biggest reason why I don’t think that having a ‘powerful why’ is enough, is that you don’t visualize it actually happening and you don’t replay that vision in your head nearly as often as you should.

If you’re a parent I’m sure that you share a common ‘powerful why’ as Angie and I. We want to be the best parents that we can be. We want to have the energy to keep up with them and participate in fun activities with them. We want to be around to see our kids grow up. We want to see them get married. We want to be around to see their children.

Here’s a video that Angie and I created a little while ago that reveals our powerful reasons why and how we define fitness success…

Let’s say that you tell me one of your powerful reasons why you MUST achieve a lean and healthy body is because

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If you are going to finally put an end to the vicious weight loss cycle and experience a permanent body transformation that will produce confidence boosting results you are going to need to develop an UNSTOPPABLE mindset and absolutely flat out refuse to quit no matter what challenges you may face along the way.

In part one of the “Free Yourself From The Vicious Weight Loss Cycle” series, you spent some time thinking about what it would be like if you continue to do the same things over and over again when you are attempting to lose your stubborn belly fat. If you continue to quit when the going gets tough will you ever achieve the body that you deserve?

Today I have called upon Tom Venuto… the best of the best Fat Loss Expert you’ll ever come across, and he’s going to share some easy to apply strategies that will help you stick to a healthy lifestyle once and for all and finally achieve the sexy body that you desire.

Why Some People Quit And Some People NEVER Give Up

By Tom Venuto, CSCS, NSCA-CPT
www.BurnOffTheFat.com

Throughout my 18 years in the fitness industry as a trainer, nutrition consultant and motivational coach, I have noticed that some people who start a nutrition and exercise program give up very easily after hitting the first obstacle they encounter. If they feel the slightest bit of discouragement or frustration, they will abandon even their biggest goals and dreams.

On the other hand, I noticed that some people simply NEVER give up. They have ferocious persistence and they never let go of their goals. These people are like the bulldog that refuses to release its teeth-hold on a bone. The harder you try to pull the bone out of his mouth, the harder the dog chomps down with a vice-like grip.

What’s the difference between these two types of people? Psychologists say there is an answer.

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Today you are going to go on a little adventure into the future. This is part one in a series designed to break you free from the vicious weight loss cycle and experience the complete body and life transformation that you truly deserve. But first, a blast from the past…

At the beginning of the year you stated that “This is going to be the year where I finally transform my body and health.” What kind of progress have you made toward achieving that goal? What changes did you make in order to bring you closer to achieving this body transformation? Were you able to stick with it? What have you learned from this experience?

Take a moment to share your answers to those questions in the comment box below. You’ll definitely benefit from it and your answers may have a positive impact on your fellow fat loss quickie friends.

Now it’s time for you to look into the future. If you continue to do what you have been doing what is your body going to look like this upcoming beach season?

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Spending the next 16 minutes watching the amazing short film below may be the best spent moments of your day. The film is called Validation and it’s guaranteed to make you smile. And with that smile of yours you can have a significant impact on your mood and totally make the day of the people you come in contact with.

Please take the time to watch this great film…

Have you noticed that many people you come in contact with throughout the day are walking around with their head down and look miserable?

Why is that?

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Every once in a while you need a swift kick in the butt to get you back on track and living to your full potential. I recently received a kick in the butt from my mentor and coach Deb Micek. She actually called me ‘WEAK’, can you believe that? Not weak physically, but mentally. I was coasting through life and she let me know it.

Are you ready for your butt kicking? Watch this quickie video clip from the movie “Rocky Balboa“. In this clip Rocky gives his son the kick in the butt that he needs to get back on track and living to his potential.

How Winning Is Done!

Let’s discus some of the key points from the Rocky Balboa Speech…

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I have an inspiring post to share with you today. It’s about a major breakthrough that my good friend Angie Newton experienced recently. Before I get into the story of her breakthrough I would like you to watch this short video that summarizes Angie’s successful journey of releasing over 70 pounds of unwanted fat…

Angie is an incredible role model for many women around the world. Her journey of continuously improving her health and body may be the one thing that will motivate you to get off your butt and get moving.

Too often we look only at the end result and neglect to appreciate the journey and share the entire journey with those around us. I believe that it’s absolutely valuable to celebrate our victories along the way and to consider people role models even if they have not yet reached their ultimate destination. 70 pounds of weight loss is a tremendous success for Angie. I’m incredibly proud of her. I’m even more proud of her effort to consistently pursue her ultimate goals.

Blasting Through Comfort Zones

Angie has been sharing her weight loss journey at her blog Losing It and Loving It to document her progress, hold herself accountable, and inspire other women and men to become the best that they can be.

I have been encouraging Angie to use video on her blog so that her audience can really get to know the person behind the writing. I find it way more inspiring when I can visually see someone share their challenges and successes. The problem is…

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Two years ago I wrote a report titled “Obliterate Obesity“. Within the report I state that I am on a mission to reverse the obesity trend by 2015. This may seem like a tall mountain to climb, but I believe that if we work together we can achieve incredible greatness during the next five years.

The theme of the Obliterate Obesity Report is “UNITY“, which I believe is crucial for long term fat loss success on the individual level as well as for the world a s whole. Unity will bring your motivation for achieving optimal health to a whole new level.

You can download your copy of the report by right clicking Obliterate Obesity and selecting ’save’ or ’save as’.

Last week I must have read the report four or five times and took some serious time to reflect on the role that you and I are both playing in this adventure of reclaiming the health of our human race.

Let’s first take a look at your role…

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Imagine if you could achieve the lean and healthy body that you deserve without ever having to go on a diet again. Imagine if your fat loss came effortlessly and you no longer had to struggle and obsess over calories, carbs, and fats. Think about that for a moment.

I’m sure that one of the thoughts that crossed your mind was, “What kind of liquid potion or magic pill is Scott going to try to sell me?” After all, releasing unwanted body fat takes plenty of hard work.

No worries… I’m not trying to sell you a hyped up miracle in a bottle. I’m trying to ’sell’ (not in the monetary way) you on an idea, an approach,… a concept that can have a dramatically positive impact on your life.

Yes, releasing unwanted body fat takes hard work and effort. But the approach that we will be sharing with you will help you effortlessly put in that effort during your workouts and preparing healthy meals.

This “Naturally Thin” approach will bring a great deal more joy to your fat loss journey and significantly reduce the instances of guilt that’s associated with not following a certain program to a ‘T’.

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Play Now:

 Naturally Thin [17:40m]: Play Now | Play in Popup | Download

All that I can say is WOW! You must take the next 7 minutes to watch this incredible report from CBS News. It’s absolutely frightening to watch how the obesity crisis is affecting our children physically and emotionally. But the time to watch is over. It is now time to ACT!

Watch CBS News Videos Online

What are your thoughts after watching this video? What were some of the comments that really stood out to you?

Here are some of the things that really jumped out at me…

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Did you make a New Year’s Resolution to finally get in shape this year? Did you set a specific scale number or body fat percentage that you would like to achieve? Or was it a certain pant size or dress size that you are aiming for instead? Maybe there’s a specific look that you are going for and you would love to see yourself with six pack abs?

Were you one of those rare people who actually visualized what you are going to look like when you achieve your goal? What helped you create that vision? Do you have an old picture of a leaner and healthier version of yourself or are you relying on magazine covers to help you visualize the new flat tummy that you are going to sculpt?

Speaking of magazine covers… how often do you look to them for motivation and inspiration? It’s hard not to notice them when you are in the checkout aisle at your local grocery store. I have to admit that I get a quick motivational boost when I see these fitness magazines while the cashier is scanning my food. There was even a time when I put back a tub of ice cream at the check out aisle because a magazine cover inspired me

How often do you use these fitness cover models as a model for what you are aiming for with your fat loss goals?

OK, so I just through a whole bunch of questions at you. I hope that you aren’t feeling overwhelmed. There is a purpose to it all and here’s the main one…

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